Books Bachelor

Bücher 1. Semester

ABSF01 Introduction to Events

Shone A. and Parry B. (2010) Successful Event Mangemnt: A practical handbook: 3rd ed [Taschenbuch]

ABSF04 Introduction to Tourism

Page S. and Connel J. (2009) Tourism: A modern synthesis, 3rd ed.

ABSF08 Human Relations

No prescribed text.

Reading List will be provided in class.

ABSF11 Introduction to Hospitality

No prescribed text.

Reading List will be provided in class.

ABSF12 Food and Beverage Management I

Bernard D., Lockwood A., Pantelidis L.& Alcott P. (2008) Food and Beverage Management: 4th ed.

BEO1106 Business Statistics

Berenson M.L., Levine D.M., Krehbiel T.C., Watson J., Jayne N., Turner L. and O’Brian M. (2008) Basic Business Statistics: Concepts and Apllications

BHO2255 Tourism Enterprise Management

Swarbrooke J (2002) The Development and Management of Visitor Attractions (2nd ed.) [Taschenbuch]

BHO2282 Accommodation Management

Vallen G. K. and Vallen J. J (2008) Check-in Check-out: 8th ed.

BHO2301 Sustainable Operations

No prescribed text.

Reading list will be provided in class.

BHO3420 Event Operations

McDonnell J., Allen J., O’Toole W. and Harris R. (2008) Festival and special event management: 4th ed.

BHO3507 International Trends & Issues

No prescribed text.

Reading List will be provided in class.

BMO3405 Live Performance Management

Prescribed Text will be announced in due course.

Books 2. Semester

ABSF02 Business Events

Rogers, T (2007) Conferences and conventions: a global industry

ABSF03 Tourism Product Design and Delivery

Hudson S. (2008), Tourism and Hospitality Marketing. A Global Perspective.

ABSF07 Event Creation & Design

Berridge, G (2006) Events Design and Experience

ABSF13 Food & Beverage Management II

s. F&B Management I (1. Semester)

BHO3311 Yield Management

Ingold, A. , McMahon-Beattie, U. & Yeoman, A. (2000) Yield Management. Strategies for the Service Industries.

BHO3499 Managing Sustainable Destinations

Ritchie J, Crouch G (2005) The Competitive Destination - A Sustainable Tourism Perspective

BHO3500 Hospitality and Tourism Industry Project

Gray D E (2009) Doing Research in the Real World (2nd ed.)

BHO3501 Hospitality Facilities Planning & Development

Prescribed Text will be announced shortly.

Dates

Further Informations

Online English Courses

Partner Universities